Infusion Fund Guidelines

City of charlotte infusion fund and FFTC logos


Infusion Fund Guidelines

Congratulations on your grant from the Infusion Fund. We are proud to support the diverse arts and culture organizations that make our community a vibrant place for residents and visitors.

Your acceptance of this grant award requires that you/your organization recognize the City of Charlotte, Infusion Fund, Foundation For The Carolinas and, where applicable, donors to the fund, in your marketing and communications materials and activities.

The following guidelines are intended to make recognition easy and customizable to your organization’s unique marketing and communications efforts.

CLICK HERE FOR PRINTABLE GUIDELINES

Please note that these guidelines are subject to change. If there are updates to the requirements, you will be contacted with details. Also, the following guidelines apply both to grants from the Infusion Fund and its Opportunity Fund.

Please read the entire page for full understanding of the requirements.

Required Usage of Recognition Elements

There are three primary recognition elements to include in your promotional materials.

  • Recognition language
  • List of donors to Infusion Fund (where applicable)
  • Infusion Fund logo
  • Social media recognition of Infusion Fund, City of Charlotte and FFTC

The recognition language, list of donors and the Infusion Fund logo can be found in the drop-down sections below. Please read the entire page for full understanding of the requirements.
 

As a general rule, include the donor list wherever you list direct donors to your organization. Below are more specific details about when to use the various elements.

1. Logo, recognition language and list of donors are all required for the following promotional materials:

  • Printed materials such as playbills, programs, brochures, newsletters and annual reports (applies to digital productions of these materials as well)
  • Your organization's website
  • Exhibition signage
  • News releases regarding your Arts Infusion Fund grant (list may be included as text within release)
     

2. Logo and recognition language required; donor list encouraged:

You are encouraged to include the full Infusion Fund donor list in any collateral or promotions in which space allows, but we recognize that this may not always be feasible. Following is a list of promotions for which the logo and recognition language only may be acceptable. Where possible, link to www.InfusionFund.org for readers to see the full donor list.

  • Advertisements (print and digital)*
       * Logo and recognition language is required on advertisements unless space does not allow. Not required on outdoor advertising.
  • News releases about topics other than your Infusion Fund grant. Please link recognition language to full donor list: www.InfusionFund.org
  • Direct mail (not including solicitations)
  • Other signage (i.e. event posters, banners, etc.)
  • Promotional videos
  • Email blasts (i.e. announcements of upcoming shows, broad communications to donors/stakeholders). Please link recognition language to full donor list: www.InfusionFund.org.
  • Social media content (such as, but not limited to, content on Instagram, Facebook, LinkedIn, Twitter, etc.)
  • Flyers
  • No logo or credit is needed for bumper stickers, tickets, business cards or items for sale.
     

3. Verbal acknowledgment required:
Please acknowledge that your organization is a recipient of "support from the Infusion Fund, a partnership between the City of Charlotte, Foundation For The Carolinas and generous donors to support the arts and cultural sector" during:

  • Speeches at events where donors and sponsors are recognized, such as remarks at the beginning of the beginning of performance
  • Media interviews regarding the grant/work made possible through the grant
     

4. Social media:
Please share your organization’s Infusion Fund grant – and your great work – on social media. Please use the hashtag #InfusionFund in your social media posts about your grant and projects made possible through this funding, and tag @cltgov and Foundation For The Carolinas (@foundationforthecarolinas for Facebook; @fftcarolinas for Instagram; @foundation_for_the_carolinas for LinkedIn; FFTC does not have a Twitter account). We also encourage you to thank the donors to this fund by linking to www.InfusionFund.org.

Recognition language

Please use the following text in all promotions for which recognition language is required:

(Organization Name/Project Name) is supported, in part, by the Infusion Fund and its generous donors.

  • For digital uses, such as websites and eblasts, where possible please link the words “Infusion Fund” to www.InfusionFund.org. When mentioned, please also link the words "City of Charlotte" to https://www.charlottenc.gov/Streets-and-Neighborhoods/Activities-Culture/Arts-and-Culture, and link the words "Foundation For The Carolinas" to fftc.org.
  • For projects, programs or initiatives supported entirely by an Infusion Fund grant, omit the phrase "in part" from the above recognition language.
Infusion Fund Donor List

Please include logo above the names and list all organizations and individuals EXACTLY as they appear.

Infusion Fund
 

Multimillion Dollar Commitment
City of Charlotte

$1.5 million and above
Bank of America
C.D. Spangler Foundation / National Gypsum Company
John S. and James L. Knight Foundation
Trane Technologies

$600,000 - $1 million
Albemarle Foundation
Atrium Health
Barings
Duke Energy
Honeywell
JELD-WEN, Inc.
LendingTree Foundation
Lowe’s Companies, Inc.
Novant Health
Red Ventures
Truist

$300,000-$600,000
Ally Financial
The Centene Charitable Foundation
Childress Klein Properties
Coca-Cola Consolidated
Deloitte
EY
The Gambrell Foundation
Moore & Van Allen
PwC
Robinson, Bradshaw & Hinson, P.A.
Rodgers Builders
Wells Fargo

Up to $300,000
Fifth Third Bank
Foundation For The Carolinas
Deidre and Clay Grubb
Leslie and Michael Marsicano
Jane and Hugh McColl
Nucor Corporation
PNC Bank
Premier, Inc.
Jane and Nelson Schwab

Quick Reference Chart
Infusion Fund Guidelines